Facebook Fraud
7 人推荐 · 跨 5 个月 · 2014–2025
中文导读
Veritasium 通过实测指出 Facebook 的广告收入部分依赖虚假点赞。他在付费推广主页后获得了数万来自发展中国家的虚假粉丝，却没有任何实际互动；视频分享了该实验并引用了其他类似案例。
为什么 HN 推它
讨论 Facebook 广告点击农场与虚假点赞时最常被引用的源头视频，不过其研究方法也存在一定争议。
「来看看有人做的一场真实实测，彻底摸清 Facebook 广告的真实触达与投资回报率。」HN 网友原话：See a real live experiment someone did, to figure out the true reach and ROI on Facebook Advertizing.
英文原摘要（HackerTube / Claude 整理）
Veritasium argues that Facebook's ad revenue relies partly on fake likes, after paying to promote his page and gaining tens of thousands of followers in developing countries who never engaged. He shares his experiment and cites other cases.
Frequently cited as the source for claims about click farms and fake likes in Facebook advertising, though some argue its methodology was flawed.
HN 上的提及
Facebook can't make much money from ads.
He ran it in US, CA, AU, UK targeting cat lovers
There's a good analysis for this phenomenon
walks through an experiment and explanation, for those who are interested.
Shows Facebook ads do not correspond to ROI.